To sit down with the iconic brand of Wrangler has been on our podcast bucket list for quite some time and we were fortunate enough to have the Vice President and General Manager of Wrangler Western Wear on the podcast for a unique insight into rodeo’s largest apparel brand. Not only do we discuss the history of Wrangler, who they build their products after, but also their upcoming tends with Yellowstone and Coconut Cowboys. Additionally, we talk to them about the marketing behind the Wrangler National Finals Rodeo and what that week is like for them as a team to prepare for the biggest stage in the western world.
Read MoreIf you know us, you know that we are obsessed with anything related to stats with rodeo and, thanks to the Facebook algorithm, we found a like-minded individual in Amber Case during the 2022 National Finals Rodeo. We dive into the statistics of racehorses barrel racing as a second career, the best stock in the barrel pens today, and some of the work it takes to be a producer.
Read MoreTaylor Morton is the marketing manager for Justin Brands, Inc., the parent company behind one of our most talked about pro rodeo sponsors: Justin Boots. Justin Boots and the subsequent heritage brands that include, but aren’t limited too, Nocona Boots and Reba by Justin, are a huge component in the western industries, sponsoring many women and men in professional rodeo, country singers, and even mainstream professional athletes. From the Justin Cowboy Crisis Fund, to the National Finals Rodeo, we chat all things Justin, prorodeo and marketing with COWGIRL Magazine 30 Under 30 2021 recipient, Taylor Morton!
Read MoreShaina Zollman grew up in the cowboy town of Pendleton, Oregon, and went on to follow in her families legacy of Pendleton Round-Up participation and volunteerism when she was a part of their court as first a princess and then the queen. After her years as a titleholder, she got involved with cow horses and, after graduating from Oregon State University with a Wildlife Biology degree, she found her passion of education and content creation with her boyfriend, Dusty. Together they created HorsePro.TV where Shaina took Dusty’s idea and learned all the technology needed to make it a reality. She does all of the content strategy, video creation, and membership outreach and management for their online database of fundamental equine training programs.
Read MoreOwner of McFarland Productions, Natalie McFarland was named to COWGIRL Magazine's inaugural 30 Under 30 class in 2020. A passionate advocate for all things agriculture, her company may be best known for it's video work but her entire team works hard to provide a one-stop shop for all things digital in the western world!
Read MoreTori Miller graduated high school at the age of sixteen years old to drive 18 hours east to audition for one of two spots on a University’s traveling singing troupe. She not only made the stop, but she traveled the country for four years while getting her English degree. But 120 plus shows a year for that stretch took it’s toll and she felt burnt out. “Go back to your roots,” advised her step father and those roots were the world of rodeo. Three pageants later and she was named the 2016 Miss Rodeo Arkansas, the Rising Star at the subsequent Miss Rodeo America Pageant, her rodeo queen fashion was featured in Vogue, and then she made the Season 19 cast of NBC’s The Voice on Team Gwen Stefani!
Read MoreKadee Coffman Blair grew up on a cattle ranch in California with a passion for rodeo and showing horses. Those passions combined to take her on a ride of a lifetime as she became Miss Clovis Rodeo, Miss Rodeo Salinas and Miss Rodeo California!
Without missing a beat, she finished her education in double time, moved to Texas one decade ago exactly, and then continued to shape the face of rodeo broadcasting and western sports news coverage as a sideline reporter for some of the biggest rodeos, most notably the National Finals Rodeo, a co-host with Pam Minick for RFD-TV's Gentle Giants, a commentator for the Parade of Roses, and so much more!
Make sure to sit back and soak it all in as we talk careers, Kadee's advice for the next generation, the importance of mentors, and, of course, we had to ask her, "What's up with Dale Brisby?"
Read MoreThe 2015 Miss Rodeo America Lauren Heaton joins field reporters Lisa Lageschaar Luca, the 2017 Miss Rodeo America, and Katy Lucas, the 2015 Miss Rodeo Canada on this episode of the That Western Life podcast as they chat all things national titles, skills learned, and how they're using them in their career!
Read MoreRound 7 continues to ramp up the drama that we all anticipated as we head through the final rounds of the National Finals Rodeo! Join us daily on the podcast as we chat about the workbook and all things rodeo predictions this NFR!
Read MoreArlington, Texas (December 8, 2020) - Let’s be honest, the first five rounds of the Wrangler National Finals Rodeo are always a hoot, but the second five rounds are more dramatic and intense this year than what you could EVER hope for as a content-starved rodeo fan! It’s also the time that we can start running our predictor stats and that’s something we love to do! You can do this as well if you jump onto our home page and download your very own updated copy of the NFR projected averages and subsequent projected world titles.
Read MoreIt’s been a crazy year for pro rodeo and, like most fans, we are so excited that the committees and associations were able to work together to produce the 2020 National Finals Rodeo. With that being said, things look a little bit different! A new state (Texas), a new arena (Globe Life Field, home of the Texas Rangers MLB team), new faces and, as our co-hosts put it, “Some weird numbers” - the 2020 season is going to finish with a lot of excitement.
Breaking down all things NFR 2020 kick off is co-hosts Katie Schrock and Rachel Owens-Sarno!
Read MoreIf you’re missing out on what would be the normal time for the Miss Rodeo America pageant, have no fear - co-hosts Katie Schrock and Rachel Owens-Sarno and the rest of the TWL Podcast team recorded a series of podcasts shortly after the 2019 National Finals Rodeo to share with you in honor of the pageant! While the pageant may have been cancelled due to the COVID-19 pandemic, there was no shot we wouldn’t be releasing these amazing stories of some of the most iconic Miss Rodeo America’s, their stories and what they are doing now!
Jump in as Ashley talks about being from a small rural town in North Dakota, being diagnosed with cancer, undergoing chemo and then competing for the title of Miss Rodeo America proudly wearing her wig. Then, as the leading lady of professional rodeo, Ashley was able to speak to the new Tough Enough to Wear Pink program as the perfect spokeswoman as a cancer survivor herself.
Not stopping there, Ashley continues to be a mover and shaker in the western fashion world as the founder of the Boutique Hub, the Boutique Chat podcast, online courses for boutique owners, various meet ups/conferences/summits, a part of the Western Runway magazine team, and so much more!
You won't want to miss out on this amazing story!
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