To sit down with the iconic brand of Wrangler has been on our podcast bucket list for quite some time and we were fortunate enough to have the Vice President and General Manager of Wrangler Western Wear on the podcast for a unique insight into rodeo’s largest apparel brand. Not only do we discuss the history of Wrangler, who they build their products after, but also their upcoming tends with Yellowstone and Coconut Cowboys. Additionally, we talk to them about the marketing behind the Wrangler National Finals Rodeo and what that week is like for them as a team to prepare for the biggest stage in the western world.
Read MoreRounds 1 through 4 didn’t disappoint for the National Finals Rodeo and we not only crowned a new Miss Rodeo America after an unprecedented two-year reign of the state titleholders, but the bareback, steer wrestling, and bull riding races are REALLY heating up.
Read MorePaige Stout was named a COWGIRL Magazine 30 Under 30 as a part of their inaugural class in 2020. It’s no surprise as this young woman has taken bucking bulls to the PBR World Finals five of the eight years that she has been hauling! Getting her first bull at ten years, Paige walks us through raising bucking bulls, getting her nursing degree, and what she sees as the future of women in western industries!
Read MoreShawn Wiese isn’t just a former professional bull rider, he’s also a bull riding agent with his XD Sports brand, the owner of Vexil clothing brand and a fellow podcaster, we are so excited to have Shawn on the show today. We dive deep into curating sponsorship relationships and how Shawn learned from each phase of his life different tools and attributes to take him to the next level and his next business.
Read MoreCourtenay DeHoff is a Jack (or Jill) of all trades, the host of Cowgirl Problem’s Podcast, a TV reporter, and a beef advocate that works with the NCBA. We are excited to have her on the show to talk about all things advocacy and communications with That Western Life co-hosts Katie Schrock & Rachel Owens-Sarno.
Read MoreCo-hosts Katie Schrock and Rachel Owens-Sarno join the PBR’s up and comer star Ezekiel “Blue” Mitchell about all things PBR and bull riding on episode 42 of the That Western Life Podcast. A 22 year-old bull rider from Texas that, despite not coming from a rodeo family, made his dreams of being a professional bull riding a reality. We also chat about Ezekiel as The Bachelor and so much more!
Read MoreJoin Katie Schrock, Katy Lucas and Rachel Owens-Sarno as they give you the first roundup for March 2020! There are a lot of big rodeos happening, a new partnership created for the PRCA, and a new opportunity for women in rodeo. Join us as we chat about all of this and, of course, the coronavirus.
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